Nothing says Love like White Castle

White Castle is hosting Valentine's Dinner special with table clothes, candles, romantic music and wait staff. Reservations are required. Love this idea....partly because I love sliders, but mainly because someone has finally come up with a way to celebrate the over-commericalized holiday in a tongue and cheek way. And it fits perfectly with people's perceptions of the place. Hope they blow this out more.

Apparently the promotion was so popular in the midwest, they expanded it to most of their stores.

Would love to try it, but I've already been threatened with the doghouse if I even think of it. Here's the link.


http://www.nydailynews.com/news/local/story/386272p-327769c.html

Banksy

If you haven't seen this guy already, check him out. He's an unknown graffiti artist in London who goes by the name Banksy. Nice to see an artist who is challenging the conventional thoughts on the role of graffiti. The site is below but doesn't do his work full justice. Check out his "best of" book called "Wall and Piece"

A few things strike me as interesting about him. The level of thought and context that goes into his work is great as well as his driving motivation that graffiti is a way for the people to reply to the public assault we recieve from corporate marketers and public institutions. But the fact that he has remained mysterious is the most interesting. Have no doubt that's what makes him so intruiging, famous (and good at staying out of jail). It's the ability for you to imagine who he is. Why can't more brands do some of this instead of pounding us over the head with every imagineable fact?


http://www.banksy.co.uk/menu.html

Search engines that think

Article about Google and other search engines becoming "smart" and building brand preferences and associations of its own....

 

http://adage.com/cmostrategy/article?article_id=114705